Solo PR Pro | Successful Freelance PR Consulting

During the October 12 #solopr Twitter chat, independent PR pros discussed bad PR stories, image consulting, & more. Specifically, the following questions were addressed: 1. Is it better for a #solopr pro to be a generalist or a specialist? 2. Recently, a PR pro got caught using f-bomb, etc. re: blogger: http://bit.ly/ospMji Do these stories [...]

During the October 5 #solopr Twitter chat, independent PR pros shared insight on helping clients find value, garnering holiday press, increasing clientele, & more. Specifically, the following questions were addressed: 1. Client’s focused on deliverable that may not meet his goal. How do I help him find value in other objectives/outcomes? #solopr 2. What are [...]

During the September 14 #solopr Twitter chat, which was guest moderated by Amy Sept of Nimbyist Communications, independent PR pros discussed handling former clients, being solo for the long haul, the current TechCrunch drama, and interesting uses of PR. Specifically, the following questions were addressed: 1. How do you respond when a former client, who [...]

During the July 27 #solopr Twitter chat, independent PR pros discussed work situations, growth goals, contacting press, and inattentive clients. Specifically, the following questions were addressed: 1. Do you work from home, or an off-site office? Pros/cons? #solopr 2. Do you know how much you want to grow? How do you decide? #solopr 3. What’s [...]

During the July 20 #solopr Twitter chat, independent PR pros shared insight on blog etiquette, overseas scandals, & working with subcontractors. The following questions helped guide the conversation: 1. I have a new personal blog. Not sure if I need to do a separate blog for PR/prof voice. Would rather not. Suggestions? #solopr 2. We’ve [...]

During the May 25 #solopr Twitter chat, independent PR pros discussed radio placements, ProfNet Connect, PR as a dirty word, and biggest measurement challenges.  Specifically, the following questions were addressed: 1. This article (by a radio person) on “Why Radio Still Matters” http://ow.ly/52xFx inspired me to ask, do you think it does? #solopr 2. @TexAnne [...]

During the April 27 #solopr Twitter chat, independent PR pros discussed time-keeping systems, connecting with the media, and generating publicity for small businesses. Specifically, the following questions were addressed: 1. What do you use for time keeping programs/systems? 2. How can you make connections with the media when they don’t know who you are? 3. [...]

During the April 20 #solopr Twitter chat, independent PR pros shared valuable insight on social media non-believers, stubborn clients, offering discounts, Twitter best practices, and the stressful world of PR. The following questions helped guide the conversation: 1. How do you handle clients that don’t believe their targets use Social Media? for ex, one targeting [...]

During the March 30 #solopr Twitter chat, independent PR pros discussed dealing with upscale clients, pursuing membership sites, firing someone who’s under-performing,  and journalists’ social media behavior. The following questions were addressed: 1. If client has w/an “upscale” product but unwilling to give any away, what would you do? They’re an unknown. 2. What’s the upside/downside [...]

During the March 23 #solopr Twitter chat, independent PR pros discussed paying for online content, PR measurement tools, retweets, and information overload. The following questions helped guide the conversation: 1. Interesting post on @spinsucks re: what will people pay for online (inspired by NYT)http://bit.ly/fLB2lZ What do you think? 2. Revisiting this topic: What tools/methods are [...]