Avoiding Spam, the Definition of PR, & More

During the March 9 #solopr Twitter chat, independent PR pros touched upon avoiding spam, the definition of PR, partnering with non-profits, and marketing your services as a subcontractor. The following questions help guide the conversation:

1. How do you avoid sending spam emails when you need to blast news/reach a large audience?

2. Can a crowdsourced definition of #PR have any carriage & authority? What bodies do we look to for guidance in defining our work?

3. Has partnering with non-profits assisted your business development. If so, which ones?

4. How is the best way to market your services as a subcontractor to larger agencies?

Be sure to check out the transcript in PDF for the full discussion. What's your take on these important topics?

The #solopr chat – held each Wednesday from 1-2 p.m. Eastern – is a weekly ritual for some of the most savvy Solo PR Pros on Twitter. Anyone with a Twitter account is welcome to participate – see Join Us for the #solopr Chat on Twitter to find out how!

Thanks to Jennifer Spivak for compiling this post.