There has been a lot of interest in podcast pitching from our Solo audience. In response to the growing need, we have updated our podcast resource with new stats, tips and resources, exclusively for Solo PR Pro Premium members. Download the PDF: Add Podcasts to Your Pitching Infographic …
Convincing Clients to Prepare for Crisis
Communications professionals know having a PR crisis plan in place is invaluable. It is the one asset we hope we never have to use on a client’s behalf. There are clients who understand a PR crisis plan is essential, and either expect or welcome its …
The Introverted Solo PR Pro: Not an Oxymoron
You’re starting your new public relations business. You have the required talent and initiative. There’s just one thing: you’re also an introvert. This hasn’t stopped you from excelling in your field, or even developing new business. Building a business that’s all yours, where you are …
Say Good-Bye to Bad Clients
With the smell of summer in the air and promise of sunny skies calling you to lazy hours on the beach or lounging poolside, your tolerance level may become lower for bad clients. This is the perfect time of year to take a hard look …
Leading Healthy Teams: Lessons from Leadercast 2019 for Solo PR Pros
Leadercast Live is a one-day leadership event held in Atlanta, Georgia and simulcast to host sites around the world. The Leadercast speakers tailored their talks to 2019’s theme, Leading Healthy Teams, providing actionable information that applies to those of us with teams of one and …
Measure What Matters
This post first appeared on Solo PR Pro in July 2017. It has been edited and updated. As a Solo PR Pro, it is not enough to do a great job for clients, you must be able to show results in a way that is …
Digital Marketing Update for Solo PR Pros
Many of us use our clients’ digital channels to further their messages and grow their businesses. Here’s an update on what’s new in the digital marketing world. Facebook Facebook held their annual F8 Developer’s Conference April 30 – May 1, 2019. Here are a few …
Knowing When to Hire Help
Starting a solo PR pro business does not mean that you have to work on your own. In fact, many solos today employ some help in running their solo business from VAs to strategic partners to part time employees. In the early stages of your …
Power in Community: Get Public Relations Results through Strategic Alliances
Whether you represent a non-profit or corporate client, there is an excellent opportunity for positive public relations in strategic sponsorships. The Philadelphia Public Relations Association (PPRA) recently gathered a panel of corporate decisionmakers to share what works, what doesn’t, and why they value this kind …
Tech Tools We Love for Solo PR Pros
We Solo PR Pros love any gadget, app, or tech tool that helps us to save time, stay organized, and better serve our clients. Here is a list of tools we are loving right now. Otter.ai We are always on the hunt for an audio …
