In this age of social distancing, it is been more important than ever to be more intentional about connecting with our fellow humans. Now more than ever we need to be a community, so it feels right to bring back our popular Twitter chats. We …
Navigating the Business Impact of Coronavirus
The past few weeks have been a whirlwind of upheaval. Coronavirus has swept through the world and left us with a mountain of uncertainty. Many solos are anxious about the future. Some have already experienced clients pausing services. Chip Griffin, Founder of Leadership Agency Advisors …
Panic, Pandemics and Moving Forward
In a few short weeks our world has changed dramatically. In the midst of this global pandemic, communicators have found themselves at the front lines of a crisis we never expected. We have worked overtime to help our clients navigate a landscape that shifts daily, …
COVID 19 and Crisis Communications
This is a guest post courtesy of Solo PR Pro Premium member, Michael Ares, Principal Owner of MDA Corporate Marketing, LLC. Coronavirus (now officially COVID19) has spread from China to dozens of countries on six continents, and the impact has rippled across the globe. Stock …
How Solo PR Pros Can Weather Economic Storms
As a Solo PR Pro, negative predictions about the economy can be unsettling. However, many solos have not only survived in a terrible economy but thrived. In fact, a downturn can be a boom period for Solo PR Pros, with companies needing the expertise and …
AB5, PROAct and the Solo PR PRo
California Assembly Bill 5 (AB5) went into effect on January 1, 2020 and its impact can be felt beyond state boundary lines. The bill was intended to protect gig-economy workers from being misclassified, but has made it difficult for those who choose to work independently. …
How to Keep Love Alive in Client Relationships
Signing a new client is one of the greatest joys of solo life. There were other suitors, but they chose you. As you embark on those bright and shiny new client relationships, it’s hard to imagine the luster ever wearing off, but it can and …
Groundhogs, Grey Days and Creating Your Own Spring
Punxsutawney Phil did not see his shadow and we are in for an early spring. But Solo PR Pros need not rely on the fickle predictions of a rodent to predict the forecast for their business. Listed below are three things that you can do …
Creating a PR-perfect workspace
We are thrilled to present this guest post, written by the talented Elissa Freeman. When I started my solo PR business almost eight years ago, I didn’t give much thought to the type of work environment I would need to succeed. After all, what was …
Start-Up Advice from 22 Solo PR Pros
Starting a solo public relations business is exciting and a little scary. You know how to do your job, but what don’t you know about running a business? This month we have been tackling some of the common questions and challenges facing those starting a …