Who can be a Solo PR Pro?

Getting Started, PR Updates

Who can be a Solo PR Pro?

Nov 13, 2008 | Getting Started, PR Updates

Who can be a Solo PR Pro?

Nov 13, 2008 | Getting Started, PR Updates

While this blog has “PR” in the name, I believe professionals in a wide variety of disciplines can learn from each other here. Yes, I know many of these occupations don’t fall under the banner of public relations, but independents in these fields share many issues, challenges and success strategies in common, and there is often a lot of cross-over.

One of the most fulfilling aspects of being an independent consultant is that you can tackle new areas – and expand the services you offer – based on your skills and interest. Solo PR Pros can be involved in:

  • Business consulting
  • Branding
  • Community relations
  • Corporate communications
  • Direct advertising
  • Event planning
  • Fundraising
  • Government relations
  • Integrated Marketing Communications (IMC)
  • Internal communications
  • Internet marketing
  • Investor relations
  • Journalism
  • Market research
  • Marketing
  • Media buying
  • Media relations
  • Non-profit management
  • Product management
  • Promotions
  • Public affairs
  • Search Engine Optimization (SEO)
  • Social media consulting
  • Training
  • Web design and management
  • Writing and editing

What's missing? Are there other areas Solo PR Pros should consider?

Written By Kellye Crane
Kellye Crane is the founder of Solo PR Pro, which provides the tools, education, advocacy and community resources needed for indies to succeed and grow. She's a veteran and award-winning communicator with more than 20 years of experience - 19 of them solo.


  1. Great post. I will read your posts frequently. Added you to the RSS reader.

  2. @Ben Many thanks for stopping by and subscribing.

  3. Kellye,
    Great advice! Don’t forget communication optimization (audits) and high-level strategy. I’ll read frequently!

  4. @Linda Those are great additions to the list — both are excellent services for independents to offer.

    @Karen “Sharing the joy” is a terrific way to look at it! With your experiences and success as an independent, we can all learn a lot from you.

  5. Congratulations on the new blog launch. This is a much needed and welcomed resource. I believe everyone is in some way “in PR” so this information will have broad utility. Although I’m not directly in PR, as a Solopreneur I count many PR and Marketing Agencies among my clients. I would not trade one pen on my desk to return to the high stress life of Corporate America. Looking forward to sharing the joy and resources in this community.

    Karen Swim’s last blog post..The Walking Wounded and Socially Fatigued

  6. Congratulations. Count me in.

  7. Kellye, this is great! Congrats! Your experience as a Solo PR Pro can certainly help anyone wanting to work as an independent contractor in any area. I think it is awesome that you are willing to take the time to help others. I will definitely be reading your blog to learn more! Thank you!