Generalist/Specialist, Image Consulting, & More

During the October 12 #solopr Twitter chat, independent PR pros discussed bad PR stories, image consulting, & more. Specifically, the following questions were addressed:

1. Is it better for a #solopr pro to be a generalist or a specialist?

2. Recently, a PR pro got caught using f-bomb, etc. re: blogger: Do these stories make us all look bad? #solopr

3. What place does image consulting have in PR world, or how closely does it relate to PR? #solopr

Be sure to check out the transcript in PDF for the full discussion. Note that the transcript is in reverse chronological order.

If you weren’t able to join us this week, please let us know how you’d respond to the chat questions below!

The #solopr chat – held each Wednesday from 1-2 p.m. Eastern – is a weekly ritual for some of the most savvy Solo PR Pros on Twitter. Anyone with a Twitter account is welcome to participate – see Join Us for the #solopr Chat on Twitter to find out how!

Thanks to Jennifer Spivak for compiling this post.