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Solo PR Pro Blog
Community Tip: New Business Development Suggestions
#SoloPR Topic Chat: The Virtual Team
Being a Solo PR Pro does not mean that you always work alone. Given the nature of consulting, you and/or your clients’ needs may evolve. Whether you need a specialized vendor for a project, another consultant as a partner or an administrative assistant,...
Spotting a Problem Client Before It’s Too Late
Overly challenging clients can be the bane of the existence of any consultant regardless of whether they’re relatively new to the solo life or a highly seasoned pro who’s been in business for decades. Difficult clients are not only unpleasant but can hinder your...
Chat Recap: Facebook Reaction Buttons and More
On the fourth Wednesday in February, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community (learn how to join us here). On February...
Community Tip: Tools for Creating a Twitter Influencer List
Pro Tip: How to Choose Project Management Software
6 Ways To Refresh & Revamp Your Clients’ Facebook Advertising Campaigns
This is a guest post from Jennifer Spivak, who is a Solo PR Pro Premium member and a digital marketing specialist. She is also a marketing instructor and curriculum architect at the Startup Institute and an adjunct professor at The City College of New York. Jennifer...
It’s Not Me, It’s You
Once upon a time, you boldly walked away from a job and opened your own business. Whether your office was a corner table at Starbucks, or your kitchen table, you were creating work on your own terms and it was thrilling. You were energized by the freedom and...
How to Make Bylined Articles Work for You
The bylined article is a common marketing and communications tactic frequently used to distinguish someone as a thought leader in their field or a company as a credible media source for information and commentary regarding a specific industry. It offers a perfect...
Chat Recap: The Role and Value of PR in 2016
On the second Wednesday in February, we held one of our popular combined Twitter chats with the wise social media practitioners of #SMchat. Our two groups of top communication professionals shared thought leadership, tips and advice on the following topics of...