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Solo PR Pro Blog

Solo PR Guide to Instagram Ads

Solo PR Guide to Instagram Ads

Instagram is more than mouthwatering food photos and lusty travel pictures, it can be a powerful business tool for solo PR pros. Instagram has over 800 million users and 25 million business profiles. Those businesses range from solos to large corporations and span...

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Client Year End Review

Client Year End Review

The year-end business review is a great strategic tool to ensure that you and your clients are aligned on goals. It provides an opportunity to recap the value of your work and define plans for the coming year. If you are planning to ask for a rate increase or...

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Give Yourself a Raise!

Give Yourself a Raise!

This post has has been updated for 2018. As the year comes to a close, you may be reviewing your finances and wondering how you worked worked so many hours for so little profit (or even a net loss)? You remember the weekends, the “rising to the challenge regardless of...

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Picking up the Tab, Can I Deduct That?

Picking up the Tab, Can I Deduct That?

Written by Michelle Kane, Solo PR Pro Premium Member and Head Honcho of Voice Matters, LLC The Tax Cuts and Jobs Act that went into effect at the start of 2018 brought a number of changes to what is and isn’t deductible for business owners. One of the affected areas...

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Looking to 2019: Planning for PR Pros

Looking to 2019: Planning for PR Pros

Written by Michelle Kane, Solo PR Pro Premium Member and Head Honcho of Voice Matters, LLC As we enter these last few months of 2018, we’re likely focused on business development and budget planning with current clients. The final quarter of the year is also an ideal...

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Project Management Tools

Project Management Tools

Managing projects is hard enough, but finding a tool to help you can be downright painful. With a vast array of options, choosing the right tool can be overwhelming. Exclusively for Solo PR Pro members, we have developed a quick and easy resource with a few...

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How to Exit a Client

How to Exit a Client

Parting is such sweet sorrow...or not when it comes to disengaging from clients. Client relationships can end due to a number of factors. Whether you are dancing toward the exit, or sad to see them go, there are lots of steps to consider on your way out. To make...

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