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How to Cold Call Effectively

How to Cold Call Effectively

For many consultants, cold calling evokes the image of a call center with endless rows of telemarketers, “dialing for dollars” on landline telephones. However, cold calling can be an effective business development technique for independent consultants. And gone are...

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Chat Recap: The Virtual Team

Chat Recap: The Virtual Team

On the second Wednesday in March, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community (learn how to join us here). On March 9...

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For PROs Only: How To Optimize Your Cold Calling

As an independent consultant, cold calling can be a practical part of your new business lead generation toolkit. However, some consultants may hesitate to go down this path as a way to find new clients. More often than not, consultants are shy about this type of...

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#SoloPR Topic Chat: The Virtual Team

#SoloPR Topic Chat: The Virtual Team

  Being a Solo PR Pro does not mean that you always work alone. Given the nature of consulting, you and/or your clients’ needs may evolve. Whether you need  a specialized vendor for a project, another consultant as a partner or an administrative assistant,...

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Chat Recap: Facebook Reaction Buttons and More

Chat Recap: Facebook Reaction Buttons and More

On the fourth Wednesday in February, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community (learn how to join us here). On February...

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