During the October 3 #solopr Twitter chat, independent PR pros discussed tweeting executives, project management solutions, story matching services, & more. In addition to the downloadable transcript in PDF, the following highlights some of the most popular tweets...
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Advice on Hiring an Assistant & More
During the September 26 #solopr Twitter chat, independent PR pros discussed tools for creating visuals, advice on hiring an assistant, thoughts on turning away prospects, and tips for getting in holiday gift guides. In addition to the downloadable transcript in...
Crisis Communication, Humor in Social Media, & More
During the September 19 #solopr Twitter chat, independent PR pros discussed crisis communication, rookie mistakes to avoid as a new freelancer, and using humor in social media. In addition to the downloadable transcript in PDF, the following highlights some of the...
PRO Download: Initial Prospect Pre-Qualification Questionnaire
In the blog post, "Not All Clients Are Worth Pursuing: How to Pre-Qualify Prospects," PRO member Karen Swim explains the concept of interviewing prospective clients, and shares the importance of doing this before preparing a written proposal to ensure your time is...
Client Feedback, Staying Fit, & More
During the September 12 #solopr Twitter chat, independent PR pros discussed asking for client feedback, using Storify, staying fit as a solo PR pro, and new social media services/sites to focus on. In addition to the downloadable transcript in PDF, the following...
Save the Date: Solo PR Summit to be held February 20-21, 2013
Finally, an event specifically for us! Mark your calendars now for the Solo PR Summit – the first-ever in-person event and conference hosted by Solo PR Pro, being held February 20-21, 2013, at the Regency Suites Hotel in Atlanta, Ga. With an emphasis on real world,...
Business Planning, Online Newsrooms, & More
During the September 5 #solopr Twitter chat, independent PR pros discussed business planning, online newsrooms, and adjusting to social media changes. In addition to the downloadable transcript in PDF, the following highlights some of the most popular tweets from the...
Pro Tip: Giving Retainer Clients Bang for the Buck
While some agencies treat retainer clients with low billings as if they won the lottery, a better long-term strategy is to find and suggest new strategies and tactics to use up all the allotted fees/time (for example, pitch and write a bylined article or guest blog...
Pro Tip: Free Attorney Consults
If you find yourself with a legal question, but don’t have an existing relationship with an attorney, many lawyers will do an “initial consult” with you for free. Similar to the way PR pros often give some basic advice as part of new business discussions, there won’t...
Project Fees, Timing, & More
During the August 29 #solopr Twitter chat, independent PR pros discussed setting project fees, timing announcements around holidays, building connections with media, & more. In addition to the downloadable transcript in PDF, the following highlights some of the...
This just in: Monday is Labor Day
Here’s a public service announcement: Monday (September 3, 2012) is the Labor Day holiday in the U.S. Had you lost track of that fact? You’re not alone. As solo PR pros, we often forget about non-religious holidays, or see them only as opportunities to get ahead on...
Project Management & More
During the August 22 #solopr Twitter chat, independent PR pros discussed additional income streams, project management tips, time tracking solutions, and more. In addition to the downloadable transcript in PDF, the following highlights some of the most popular tweets...