Solo PR Pro Blog
The moment we've been waiting for has arrived: registration for Solo PR Summit is now open! Being held February 20-21, 2013, at the Regency Suites Hotel in Atlanta, Ga., the first-ever in-person event and conference hosted by Solo PR Pro is already attracting...
It is with heavy heart that I share the news that Solo PR Pro community member Dee Stewart (@DeeGospel on Twitter, also known by her pen name Miranda Parker) passed away Friday evening. Though she faced challenges with her heart health for years, Dee met them with...
This is a guest post from Solo PR PRO member Makasha Dorsey. You've spent weeks, maybe even months, courting a potential client and then finally you get a commitment in the form of a contract. After the happy dance that you would only do in the privacy of your...
In the blog post, “The Contract Is Signed, Now What?” PRO member Makasha Dorsey explains the importance of a formal client onboarding process, and outlines the types of information we need to obtain when starting work with a new client. For members-only, click here to...
During the October 3 #solopr Twitter chat, independent PR pros discussed tweeting executives, project management solutions, story matching services, & more. In addition to the downloadable transcript in PDF, the following highlights some of the most popular tweets...
During the September 26 #solopr Twitter chat, independent PR pros discussed tools for creating visuals, advice on hiring an assistant, thoughts on turning away prospects, and tips for getting in holiday gift guides. In addition to the downloadable transcript in...
During the September 19 #solopr Twitter chat, independent PR pros discussed crisis communication, rookie mistakes to avoid as a new freelancer, and using humor in social media. In addition to the downloadable transcript in PDF, the following highlights some of the...
In the blog post, "Not All Clients Are Worth Pursuing: How to Pre-Qualify Prospects," PRO member Karen Swim explains the concept of interviewing prospective clients, and shares the importance of doing this before preparing a written proposal to ensure your time is...
During the September 12 #solopr Twitter chat, independent PR pros discussed asking for client feedback, using Storify, staying fit as a solo PR pro, and new social media services/sites to focus on. In addition to the downloadable transcript in PDF, the following...
Finally, an event specifically for us! Mark your calendars now for the Solo PR Summit – the first-ever in-person event and conference hosted by Solo PR Pro, being held February 20-21, 2013, at the Regency Suites Hotel in Atlanta, Ga. With an emphasis on real world,...
During the September 5 #solopr Twitter chat, independent PR pros discussed business planning, online newsrooms, and adjusting to social media changes. In addition to the downloadable transcript in PDF, the following highlights some of the most popular tweets from the...
While some agencies treat retainer clients with low billings as if they won the lottery, a better long-term strategy is to find and suggest new strategies and tactics to use up all the allotted fees/time (for example, pitch and write a bylined article or guest blog...