What are branding guidelines and why do you need them? For answers to these questions and more, download the Branding Guidelines eBook, exclusively for Solo PR Pro Premium members. With 25 pages of education and tips, including 13 real-world examples and a...
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Chat Re-cap: Business Books, Budgets and Blogger Relations
During the October 23 #solopr Twitter chat, we discussed the following topics of interest to independent communications professionals: 1. Are you working with clients on 2014 budget/plans? Are budgets going up/down? Adding or subtracting projects? 2.What business...
7 Tools to Help You Showcase Your Social Media Presence
Social media has become an integral tool for independent communication professionals and their clients. Most professionals use more than one platform to reach their audience adding to the challenge of managing and promoting a social presence. Fortunately there...
Photowalks for Profit and Fame
In this guest post, Betsy Decillis discusses the concept of photowalks and provides some advice to get started using this social strategy. Photowalks - walking with a camera for the purpose of taking pictures – have long been popular with photographers. However, the...
Chat Recap: Instagram, Infographics, Interns and More
The specific questions and top responses from the October 9 #solopr Twitter chat, include:
20 Top Tips on Using Video for PR Pros
With ongoing advancements in technology, video capabilities continue to change and increase in importance for PR professionals. I recently attended an excellent session on video organized by my fellow Atlantans, Mitch Leff and Brennan Robison, co-chairs of the PRSA...
Chat Recap: Making Time For Marketing, News Wires and More
The specific questions, and top responses, from the October 2 #solopr Twitter chat, include:
Should You Reconsider Blogging?
This post is by Karen Swim. Communications professionals often commiserate over the myths surrounding our profession. Our publics have a great deal of misinformation about the scope of our work and the demarcation of duties. Yet, when there is an opportunity to...
Vote on the Solo PR Summit Speaker Proposals
NOTE: Voting is now closed. Thanks for your participation. For the 2014 Solo PR Summit, we're experimenting with what we hope will be a useful and fun method for selecting some of the conference sessions. We're opening up the Call for Speakers submissions to a voting...
PR Ethics, Difficult Client Contacts, and more
During the September 25 #solopr Twitter chat, independent communications professionals discussed PR ethics, as well as how to deal with a difficult client point person. In addition to the downloadable transcript in PDF, we've setup a Storify with highlights of the...
Register Now for 2014 Solo PR Summit – Top Speakers Announced
The moment has arrived – registration is now open for the 2014 Solo PR Summit! The only in-person conference hosted by Solo PR Pro is returning to Atlanta, February 19-20, 2014, and it will be even bigger and better than ever. We’re happy to share that this year’s...
Chat Recap: Breaking Bad News to Clients, New Business, and more
The specific questions, and top responses, from the September 18 #solopr Twitter chat, include:
