Solo PR Pro Blog
Photo by Thom on Unsplash It’s here! Mary Meeker’s report on 2019 Internet Trends. When sharing the report, she stated, “If it feels like we’re all drinking from a data firehose, it’s because we are.” The report focuses on the “impact of the Internet on...
This week as we pause to celebrate Independence Day in the United States, solo PR Pros shared what independence means to them. Read their thoughtful, fun and inspiring answers below. "Being able to make the decisions and be responsible for the outcome -- whether good...
Many solo PR pros get the majority of their business from referrals. However, business development is essential to sustaining a healthy business that continues to give you freedom to serve the clients you choose to serve. There are so many avenues to developing...
Freshbooks, the #1 accounting software in the cloud designed exclusively for service-based small business owners and independent professionals, recently released their “Self-Employment in America 2019” report. Solo PR Pro had the opportunity to chat with Matt Baker,...
Communications professionals know having a PR crisis plan in place is invaluable. It is the one asset we hope we never have to use on a client’s behalf. There are clients who understand a PR crisis plan is essential, and either expect or welcome its creation. Then...
You’re starting your new public relations business. You have the required talent and initiative. There’s just one thing: you’re also an introvert. This hasn’t stopped you from excelling in your field, or even developing new business. Building a business that’s all...
With the smell of summer in the air and promise of sunny skies calling you to lazy hours on the beach or lounging poolside, your tolerance level may become lower for bad clients. This is the perfect time of year to take a hard look at your client roster and make...
Leadercast Live is a one-day leadership event held in Atlanta, Georgia and simulcast to host sites around the world. The Leadercast speakers tailored their talks to 2019’s theme, Leading Healthy Teams, providing actionable information that applies to those of us with...
This post first appeared on Solo PR Pro in July 2017. It has been edited and updated. As a Solo PR Pro, it is not enough to do a great job for clients, you must be able to show results in a way that is meaningful to them. Measuring results begins with the discovery...
Many of us use our clients’ digital channels to further their messages and grow their businesses. Here’s an update on what’s new in the digital marketing world. Facebook Facebook held their annual F8 Developer’s Conference April 30 – May 1, 2019. Here are a few key...