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InterviewJS: Tool for interactive interviews

InterviewJS: Tool for interactive interviews

We recently learned of a new interview too, InterviewJS, which we shared in the Facebook group. After taking the site demos, we put it to work on one of our Solo PR Pro premium members, Doug Levy. We thought it would be worthwhile to share, exclusively with Solo PR...

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Who Can Be a Solo PR Pro Now?

Who Can Be a Solo PR Pro Now?

Ten years ago, we asked "Who Can Be a Solo PR Pro?"  At that time, we noted that while this site has "PR" in the name,  professionals in a wide range of disciplines share common issues and challenges, and all could learn from the insights and success strategies we...

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Content Marketing: Your 10-Step Checklist

Content Marketing: Your 10-Step Checklist

Content marketing is a strategy that reaches across organizations and requires the cooperation and buy-in of multiple departments to succeed. With many solo PR pros leading or supporting content marketing, we all want to ensure that we are set up for success. How do...

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Chat Recap: Content Marketing

On the first Tuesday in May, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community (learn how to join us here). On May 1, 2018 we...

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How to be a PR Rainmaker

How to be a PR Rainmaker

The following is a guest post from Tom McMakin, CEO of Profitable Ideas Exchange (PIE).  Ashley looked out her office window on Broadway over at the Flatiron Building and counted the floors, calculating the approximate number of people who worked there.  It was...

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Content Marketing #solopr Twitter Chat

Content Marketing #solopr Twitter Chat

Content marketing has always been integral to public relations, long before the current label. Many Solo PR Pros also wear the integrated marketing hat and are deeply involved in content marketing for clients. In an open letter, Digitas, who recently created a Content...

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Public Relations and Activism

Public Relations and Activism

Is activism the new black? We are living in a time where activism - social and political - is more prevalent than ever. Fiery speeches and pictures of protests populate our social feeds as often as recipes and puppy videos. In these highly charged times silence is no...

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Knowing Your Worth as a Solo PR Pro

Knowing Your Worth as a Solo PR Pro

New and seasoned solo PR Pros often struggle with what to charge. You may consider the market, economy, scope, industry, and competitive landscape but ultimately what to charge comes down to how much the client will value you. In this TEDx talk, pricing consultant....

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