Solo PR Pro Blog
Over the course of 35 years in the PR industry, Michael Ares has worked with some of the biggest agencies out there, building and expanding investor relations and corporate communication teams at the likes of Edelman and Ketchum in Dallas and FleishmanHillard in...
You’ve probably heard the phrase “let me Google that for you” before. And although it’s often spoken with a tone of sarcasm, it can also be viewed as a true sign of the times. We live in a digital age where people do research and ask questions online...
Leslie Jennings Rowley has a unique nickname: The Death Lady. And no, it’s not because she belongs on an episode of a true crime podcast.You see, in addition to working full-time as a strategic content producer for a prestigious university, Leslie is also the founder...
Pandemic life was an enormous challenge for all of us. With more and more people becoming vaccinated, life slowly is returning to a new ‘normal’ where we can give hugs to friends and family, go out with friends more, attend parties or weddings, travel and...
Just because you’re a solo PR pro doesn’t mean you’re in this alone. There’s a whole community of like minded people you can lean on. In this monthly series, we ask five Solo PR Pro members to share their best tips, tricks and resources for managing their solo...
Ellen Werther graduated from Ithaca College with a degree in English Literature when she was approached by a professor about potentially doing an internship at a small public relations agency recently acquired by Weber Shandwick. Although she was only somewhat...
At long last, you’ve achieved the ultimate dream: working for yourself. You're a solo PR pro now!Finally, you have almost complete control over your career. You can choose when you work, where you work from, the types of projects you do and your ideal client...
Nicole Castro thought she was going to be a doctor. But after a couple of years in the pre-med program at City College of New York, she changed directions, declaring majors in anthropology and journalism. She didn’t know then that this new path would lead her to the...
After the accidental post-election press conference at Four Seasons Total Landscaping in Philadelphia this past November, Jeff Lyons, long-time runner and co-host of the Junk Miles podcast, had an idea: Run 11 miles from Four Seasons Total Landscaping to the Four...
In April, Pew Internet released another great report detailing social media use in 2021. I recommend taking a peek at the whole report since it outlines many demos around who’s using which platforms. For example, LinkedIn trends toward white, middle-aged men...
Kahshanna Evans began her career in front of the camera, working with networks like ABC and NBC in roles ranging from commercials to small appearances and even a larger day-player role on Law & Order. Originally from Southern California, she had moved to New York...
Just because you’re a solo PR pro doesn’t mean you’re in this alone. There’s a whole community of like minded people you can lean on. In this monthly series, we ask five Solo PR Pro members to share their best tips, tricks and resources for managing their solo...