Clubhouse is a fairly new social app that's taken the world by storm. Part podcast, part TED Talk, the high-profile app can be a great resource for PR professionals. Clubhouse is in its early days, but adoption has been fast and furious and, in my experience...
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Solo PR Pro Blog
How to Leap: Tips From a PR Expert About How to Reach the Next Step of Your Business
Kami Watson Huyse, APR is an author, award winner and the founder and CEO of digital marketing and public relations agency Zoetica Media. Plus, she teaches people how to build social media strategies and engaged communities at Smart Social Secrets. Using social...
5 Solo PR Pros Share Best Practices for Working With Subcontractors
Just because you’re a solo PR pro doesn’t mean you’re in this alone. There’s a whole community of like minded people you can lean on. In this monthly series, we ask five Solo PR Pro members to share their best tips, tricks and resources for managing their solo...
Webinar Recap: The Do’s and Don’ts of Maintaining Business Wikipedia Pages
Last month, Josh Greene, author of “Wikipedia for Business 2021: The Rules & Latest Developments that Businesses & Communicators Need to Know to Succeed,” shared his insights on the ins and outs of Wikipedia in a webinar moderated by Solo PR Pro President,...
What Are Agency Partnerships? Why It May Be Smart as a Solo PR Pro to Work With an Agency
The pandemic hit my business hard, creating a need to diversify and utilize new revenue channels. My mix has always included agency partnerships, but 2020 forced me to get creative and leverage those agency partnerships to stabilize my business. (Even though I...
What Do Communicators Need to Know About Trust in 2021? Findings from the Edelman Trust Barometer
If it were another word “trust” might be considered a buzzword by now, but this is a word that is the very essence upon which the fabric of society is built upon. There are some aspects of it that we take for granted, put into question, or underestimate. And...
What the Wikipedia with Josh Greene – REPLAY
On February 9, we welcomed Josh Greene, author of "Wikipedia for Business 2021: The Rules & Latest Developments that Businesses & Communicators Need to Know to Succeed," as our guest expert for a chat on the ins and outs of Wikipedia. Josh shared practical...
5 Solo PR Pros Share What To Do When Business is Slow
Just because you’re a solo PR pro doesn’t mean you’re in this alone. There’s a whole community of like minded people you can lean on. In this monthly series, we ask five Solo PR Pro members to share their best tips, tricks and resources for managing their solo...
Here’s Why the APR Accreditation Is Every Solo PR Pro’s Secret Weapon
Professional development is a large piece of your success as a solo PR pro. To provide the most value to your clients, it’s key to be aware of industry best practices and relevant techniques plus how to apply them to elevate your work. Have you ever considered...
APR Discussion
Is the APR right for you? Mary Barber, Kristie Aylett and Gayle Falkenthal Review the recording to see how getting your accreditation can boost your confidence and business. And, connect with solos working through the process as well. an led a Zoom discussion. Review...
How to Effectively Work With Contractors to Grow Your PR Business
As a solo PR pro, you’re probably used to doing things on your own, especially when it comes to managing your PR business. And while it’s not always a bad thing to be in full control, it means that as your business thrives and grows, so does your workload. More...
5 Solo PR Pros Share Their Predictions for the PR Industry in 2021
Just because you’re a solo PR pro doesn’t mean you’re in this alone. There’s a whole community of like minded people you can lean on. In this monthly series, we ask five Solo PR Pro members to share their best tips, tricks and resources for managing their solo...