Solo PR Pro Blog
This post was written by Michelle Kane, Solo PR Pro Premium member and founder of VoiceMatters. Earning a living as a solo communications professional has its advantages. For the most part, we’re free to choose the type of work we enjoy, set our own schedules, and...
This month we invited Joel Kessel to join us in the Facebook Group for a Live interactive session to address common challenges that solos face. Joel walked us through his own journey and shared strategies to help assess opportunities, consider how we use our time and...
Starting a solo PR pro business is one of the scariest and most satisfying things you will ever do. Most Solo PR Pros launch their business with a focus on gaining clients and doing the work. You enjoy charting your course and choosing the type of work you do. Early...
This is a guest post by Brad Shorr,  Director of Content Strategy at Straight North, an Internet marketing agency in Chicago that provides SEO, PPC and web design services. With more than 25 years of sales and marketing experience, Brad has been featured in leading...
Hot temperatures and long days have us all longing to spend more time at the beach. This month #solopr is joining forces with #SMChat for a combo beach-themed Twitter chat on July 11 at 1 pm ET. Join us from your desk or deck chair as we discuss the topics below....
It is with a heavy heart that we report the sad news that beloved Solo PR Pro member, Doris Elaine McEachern, passed away on June 28, 2018. Elaine was a beloved and active member of Solo PR Pro and PRSA. She had a gentle presence and was generous with her time and...
Written by Michelle Kane If you missed our June 14 webinar with social media and branding expert Irene Koehler, we’ve got you covered. During our hour together, she shared how we can get more out of LinkedIn and leverage it to attract our ideal clients. You can view...
A common challenge with new and seasoned solo PR Pros is developing new business. For many consultants, referrals are a primary source of new business, and that is great! However, it is unwise to depend solely on the generosity of your network. As the old saying goes,...
Personal branding and social media strategist, Irene Koehler led us through how to get more out of LinkedIn in this 1-hour webinar. The webinar was not an exhaustive primer on LinkedIn but educated on practical tips to improve your profile and attract clients....
Data science once the domain of math geeks and academia has moved from the windowless basement to the top floor of organizations. If content is king, data is the emperor. Data has always informed the work of public relations professionals, but the sheer volume of...
The long-running #solopr Twitter chat is a popular chat for independent and small business pros in public relations, communications, social media and related fields. Join us for the next chat on Tuesday, June 5Â at 1 pm Eastern as we cover any remaining questions...
Memorial Day has ushered in the unofficial start to the summer season. What does that mean for your Solo PR consultancy? Does business slow down or do you find yourself gearing up for client events? For those of us who are parents working from home, summer brings a...