Solo PR

Pro Blog

Solo PR Pro Blog

PRO Download: Spring Cleaning Checklist

PRO Download: Spring Cleaning Checklist

It’s time to shed the winter layers and spring clean your business. Spring cleaning does not have to be an arduous task. Exclusively for Solo PR Pro Premium members, we have created a by-the-minute checklist to help you tackle tasks in manageable blocks of time....

read more
Basic Guide to PR Planning

Basic Guide to PR Planning

Strategic planning forms the cornerstone of what we do as communications consultants, and provides the foundation that allows us to gain consensus and chart a strategic course for – and with – our clients. What differentiates top consultants from others – including...

read more
Self-Promotion is Not Evil

Self-Promotion is Not Evil

Many professionals have a hard time using their professional skills to promote their business. You are bold and confident when doing work for clients but uncomfortable putting those same skills to use to promote yourself and your business. By failing to do PR for...

read more

Community Tip: App That Records Phone Calls

This Community Tip comes from the Solo PR PRO Premium Closed Facebook Group. A members-only outlet for questions, discussions, lead-sharing and support/camaraderie, if you haven’t joined us there yet, just go to https://www.facebook.com/groups/SoloPRpremium/ and...

read more
10 Tips to Get Referrals

10 Tips to Get Referrals

Nothing says love like the referral of business. When a client or colleague refers you to someone else, it is a validation of their trust in you to deliver good work. Countless studies have proven the power of referral or word-of-mouth marketing. When you receive a...

read more

PRO Download: From Solo to Boss

The good news: your solo business is thriving. The bad news: you are drowning and need help. One way to solve this happy “problem” is to share the workload with someone else, so you can focus on what you do best. Hiring an employee or a subcontractor is a big step,...

read more
Lessons from a Cobbler

Lessons from a Cobbler

Maria Coppola, APR, CPRC owner and lead consultant at Coppola PR, recounted a story about a cobbler. Many solo and small business owners have often talked about having “cobbler’s kids’ syndrome,” in which everyone has shoes except the shoemaker. In this account,...

read more