Solo PR Pro Blog
Independent consultants strike out on their own for a number of reasons from wanting more life balance to being burned out on the politics of corporate work. Yet, on day one, all are confronted with the reality that to be in business, you need clients. Getting that...
Chances are when you took the leap to launch your own practice, you envisioned doing work you love for clients that you enjoy. However, in the work of doing, sometimes we let the balance slip. We may find that we are still doing work we love overall, but we are also...
Effective client relationships are the foundation of a strong and healthy business and allow you to do your best work. As a solo professional, you will serve clients with different needs, preferences, and personalities, and may require different techniques to manage...
Happy new year! On November 13, 2018, Solo PR Pro will be officially 10 years old. On that day, Kellye Crane founded Solo PR Pro and wrote the first blog post that would launch this incredible platform. This past decade has been amazing thanks to our incredible...
Measurement in the practice of public relations is not new. We have always used data to set and measure goals, assess the effectiveness of strategies and tactics and more. However, today we have access to a plethora of data that allows us to more deeply connect our...
You have often heard it said that it’s important to not only work in your business but on your business. However, this can be easier said than done for busy communications professionals. Of course, you find time to do invoicing, billing and business development but if...
This Community Tip comes from the Solo PR PRO Premium Closed Facebook Group. A members-only outlet for questions, discussions, lead-sharing and support/camaraderie, if you haven’t joined us there yet, just go to https://www.facebook.com/groups/SoloPRpremium/ and...
This Community Tip comes from the Solo PR PRO Premium Closed Facebook Group. A members-only outlet for questions, discussions, lead-sharing and support/camaraderie, if you haven’t joined us there yet, just go to https://www.facebook.com/groups/SoloPRpremium/ and...
This Community Tip comes from the Solo PR PRO Premium Closed Facebook Group. A members-only outlet for questions, discussions, lead-sharing and support/camaraderie, if you haven’t joined us there yet, just go to https://www.facebook.com/groups/SoloPRpremium/ and...
As we await the final tax bill, we have been working to gather information and identify experts that can illuminate how the proposed changes will impact solos. We would like to emphasize that taxes affect everyone and this is not, nor will we allow it to become a...
Instagram is more than mouthwatering photos of food and beautiful sun-kissed people with envious abs. With 500 million daily users, it is worthwhile to consider adding this channel to your overall communications strategies. In addition to the news feeds, Instagram...
At Solo PR Pro, we firmly advocate for solos knowing their value and commanding the rates they deserve. We know that your size does not limit the work you do or the results you get for your clients. With that said, we also know that there are times that you may have a...