Written by Michelle Kane Have you been thinking about live streaming as a method to build your brand and develop new business? Not that we want to grant the COVID-19 pandemic any credit for being a positive force, but this crisis has quickly placed us …
How to Move A Live Event Online
What do you do when a global pandemic forces the cancellation of a signature live event? In the wake of Covid-19, many organizations were faced with this question, often with little time to develop a new strategy. In this post, Kelly Kirkendoll of Thrive Public …
Chat Recap: Staying the Course In a Crisis
On the last Tuesday in March, we held a special chat, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community (learn how to join us here). On March 31, 2020 we weighed in with opinions …
Staying the Course In a Crisis
In this age of social distancing, it is been more important than ever to be more intentional about connecting with our fellow humans. Now more than ever we need to be a community, so it feels right to bring back our popular Twitter chats. We …
Navigating the Business Impact of Coronavirus
The past few weeks have been a whirlwind of upheaval. Coronavirus has swept through the world and left us with a mountain of uncertainty. Many solos are anxious about the future. Some have already experienced clients pausing services. Chip Griffin, Founder of Leadership Agency Advisors …
Panic, Pandemics and Moving Forward
In a few short weeks our world has changed dramatically. In the midst of this global pandemic, communicators have found themselves at the front lines of a crisis we never expected. We have worked overtime to help our clients navigate a landscape that shifts daily, …
COVID 19 and Crisis Communications
This is a guest post courtesy of Solo PR Pro Premium member, Michael Ares, Principal Owner of MDA Corporate Marketing, LLC. Coronavirus (now officially COVID19) has spread from China to dozens of countries on six continents, and the impact has rippled across the globe. Stock …
How Solo PR Pros Can Weather Economic Storms
As a Solo PR Pro, negative predictions about the economy can be unsettling. However, many solos have not only survived in a terrible economy but thrived. In fact, a downturn can be a boom period for Solo PR Pros, with companies needing the expertise and …
AB5, PROAct and the Solo PR PRo
California Assembly Bill 5 (AB5) went into effect on January 1, 2020 and its impact can be felt beyond state boundary lines. The bill was intended to protect gig-economy workers from being misclassified, but has made it difficult for those who choose to work independently. …
How to Keep Love Alive in Client Relationships
Signing a new client is one of the greatest joys of solo life. There were other suitors, but they chose you. As you embark on those bright and shiny new client relationships, it’s hard to imagine the luster ever wearing off, but it can and …