PR lessons from the feel-good story of the year

Written by Yoo Mee Pontonnier, Global Head of Marketing , CARMA The story of a 100-year-old war veteran who inspired the world and raised over £32 million in a month. Earlier this year, the Coronavirus was rapidly exerting its terrifying grip over everyday life in …

What 2020 has taught Solo PR Pros

In 2020, we have been faced (some would say assaulted) with frequent upheavals and changes  causing us to adapt and pivot faster than we ever believed possible. It has been disconcerting, sometimes heartbreaking and exhausting. While we all are eager for this weird year that …

Self-Care for PR Pros

Written by Solo PR Pro Contributor, Michelle Kane, CEO, VoiceMatters, LLC We do not have to point out that we are currently under a serious amount of stress. Stress beyond issues with a client or a challenging project. To varying degrees, we are dealing with …

Blackout Tuesday

The year 1920 was known as the  “roaring 20s.” It was a time of economic growth and prosperity following the devastation of war. The year 2020 has been a time of upheaval, displacement and economic uncertainty fueled by a public health war. To add fuel …