Uncertain Times: 12 Resources for Solo PR Pros

Living the Life

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Uncertain Times: 12 Resources for Solo PR Pros

Mar 22, 2022 | Living the Life

Uncertain Times: 12 Resources for Solo PR Pros

Mar 22, 2022 | Living the Life

The last few years haven't been easy — for anyone. We have all had tough times as we have confronted unimaginable challenges. With loss, strife and conflict, it's difficult these days not to feel a bit despondent by the state of the world. 

Maybe you've also felt this way and it has impacted your work. It's totally normal — I know I've been there myself. 

However, even in the midst of turmoil, we are resilient. Solo PR pros have been through tough times before. (Our blog archives from 2008 during the financial crisis and recession still offer some pretty solid advice, even more than a decade later.)

And surprisingly, now is actually a really good time to be — or become — a Solo PR pro. As employees leave full-time jobs as part of The Great Resignation, companies are seeking out external talent to fill gaps. The opportunity to bring on new business is bright.

If you've fallen on a tough time, feel uncertain or are on the precipice of starting your solo career but feeling nervous, we've rounded up some of our best resources for you to lean on.

If you're thinking about becoming a solo PR pro…

If you're looking for new business…

If tough times have you feeling frustrated in your business…

If you need to raise your rates…

  • How to Charge for PR Consulting Services — This round-up is really eight posts in one — refer to it to find out what works for the most successful communications consultants.
  • How to Raise Your Rates — A Guide to Charging as a Solo PR Pro — It might be time to raise your rates! Here's how to do it.
  • Solo PR PRO Premium membership — I hear from members every day who say they wish they had joined Solo PR Pro Premium sooner, especially those looking to increase their fees and revenue. So we’d be remiss if we didn’t mention that Premium members have access to dozens of ebooks and community resources that help you zero in on exactly what you should be charging! 

You've got this! And if you need a shoulder to lean on, consider joining Solo PR Pro Premium. Here are three great reasons to consider joining our group.

Written By Solo PR Staff
Solo PR is a membership community for independent/freelance professionals in public relations, social media and related fields. The Solo PR staff includes Editor, Jessica Lawlor and President, Karen Swim.

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