Ethics & New Business

During the March 2 #solopr Twitter chat, solo PR pros discussed ethical boundaries and new business. Specifically the following questions were addressed:

1. What are some situations where a client rep could cross your ethical boundaries? How would you handle?

2. What techniques have you found most successful in closing new business?

3. What format do you use for new biz proposals? Do you build it in powerpoint, Word doc, something else?

Be sure to check out the transcript in PDF for the full discussion. How would you answer these thought-provoking questions?

The #solopr chat – held each Wednesday from 1-2 p.m. Eastern – is a weekly ritual for some of the most savvy Solo PR Pros on Twitter. Anyone with a Twitter account is welcome to participate – see Join Us for the #solopr Chat on Twitter to find out how!

Thanks to Jennifer Spivak for compiling this post.