Chat Recap: Red Flags, Making Boring News Exciting, and More

On the second Wednesday in October, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community (learn how to join us here). On October 12 2016, we weighed in with opinions and insight on the following topics of interest:

  1. What do you really need to get started as a solo? #solopr
  2. Do you have a process for evaluating your own performance? #solopr
  3. Other than budget, fit are there subtle red flags that can warn you not to take a client? #solopr
  4. Are there creative ways to make boring but necessary news more exciting? Different channels? Campaigns? #solopr
  5. Do you use data solely to report to clients or to inform the way you do work? #solopr
  6. How do your rebuild your confidence when you lose a client? #solopr

A few of the top tweets are highlighted below (followed by a link to the full transcript):

Be sure to check out the transcript in PDF for the full discussion. Please note that the transcript is in reverse chronological order. If you weren’t able to join us this week, weigh in on the chat questions in the comments!