Professional Development: Solo PR Pro Events

Join us for our Expert Training Series in April!

Join us for an interactive small-group event with media relations expert, Anne Isenhower on Friday, April 8, 2022, 11am to 2pm Eastern Time. This event is  tailored to PR practitioners (at any level) who want to sharpen their media relations skills!  Please note this is an INTERACTIVE workshop, and it is limited to 12 people to allow everyone to get real-time feedback. 

This workshop normally costs more than $1000 per person, but we have negotiated a special Solo PR Pro price of $495.00 per person for members and $595 per person for non-members.

Members – Grab your spot here. (Membership will be verified)

Non-Members: Grab your spot here.

 

About the Workshop

Media relations can be challenging, and Anne often sees practitioners (especially young ones) get burned out on this specialty because their pitches aren't successful. Anne's  workshops are fun, friendly, positive, and focused on what people can do to immediately improve.

Anne is an expert national media relations consultant with extensive corporate, non-profit, public health, professional services, and consumer experience, with longtime clients including Rotary International (global polio eradication), the Georgia Department of Economic Development, and the Captain Planet Foundation (a Turner Foundation nonprofit). She was SVP of media relations at Golin New York, national director of media relations for the American Cancer Society, and a VP at FleishmanHillard, based in New York and Atlanta.She handled agency brand media relations for both Fleishman and Golin.

Anne developed this workshop based in part on materials sbe presented at PRSA Georgia and PRSA International conferences. Here’s what it includes:

• Pitching presentation (for participants to keep).

• Onscreen review of a sample pitch for each participant.

• Walkthrough of an extensive story angle worksheet (for participants to keep), plus fresh ideas about outlets or reporters.

• Follow-up questions from participants (I’m always happy to keep in touch – still getting questions from Shandwick participants years later).

 Past participants rave about Anne's Media Training Workshop. Read a few comments below and then register using one of the links below!

 

Members – Grab your spot here. (Membership will be verified)

Non-Members: Grab your spot here.

 

Heather Hughes, Media Relations Lead, Weber Shandwick:

“Anne’s workshop had a tremendous and observable effect on our team. Her thoughtful and savvy media relations tips, advice and expertise helped our staff reset and rethink many of their longstanding pitching habits. Her style is honest and collaborative, and she has, beyond a doubt, inspired the whole office to practice intention in media relations.”

Kristin Cowart Pierce, Founder/CEO, BRAVE Public Relations: 

“Anne Isenhower’s pitching workshop truly resonated with our team. I appreciated her sharp insight into the media landscape and the tips she offered on producing stronger pitches. Anne took time to cater a session specifically to the agency, and her voice as an outside expert helped reinforce best practices. I highly recommend Anne Isenhower to any agency or practice looking to spark ideas and expand contacts – she’ll leave you with a playbook and the perspective guaranteed to up your game!”

Deb Stone, founder and president of Pineapple Public Relations:

“As an agency owner, I know how hard it is to set aside the time for training, yet it is crucial to growth of both employee and company. The pointers and media insight Anne shared with our team were invaluable, and the pitch practice with one-on-one feedback was a learning experience they could apply that day. Having Anne present as a third-party expert was key – the information was delivered in a “learn from the expert” format versus a critique of their work, making the team much more receptive and excited about the process. I have noticed a long-term effect in their pitching, and couldn’t be more excited for the traction our campaigns are gaining. Anne is truly one of the best – I can promise your team will be inspired!”