Solo PR Pro | Successful Freelance PR Consulting

During the October 19 #SoloPR chat, independent pros weighed in on using your network to gain exposure, how the industry is evolving, and thoughts on growing the business (or not).  Specifically, the following questions were presented to the group: At #prsaicon, @chrisbrogan said impressions don’t matter, it’s *leverage* to get ppl to share your stuff. What [...]

During the October 12 #solopr Twitter chat, independent PR pros discussed bad PR stories, image consulting, & more. Specifically, the following questions were addressed: 1. Is it better for a #solopr pro to be a generalist or a specialist? 2. Recently, a PR pro got caught using f-bomb, etc. re: blogger: http://bit.ly/ospMji Do these stories [...]

During the October 5 #solopr Twitter chat, independent PR pros shared insight on helping clients find value, garnering holiday press, increasing clientele, & more. Specifically, the following questions were addressed: 1. Client’s focused on deliverable that may not meet his goal. How do I help him find value in other objectives/outcomes? #solopr 2. What are [...]

During the September 21 #solopr Twitter chat, independent PR pros shared insight on blogger outreach programs, Klout scores, the Netflix saga, & more. Specifically, the following questions were addressed: 1. When you build a blogger outreach program and compile lots of info (Alexa Rank, Page Rank, etc.) how much do you share w/client? #solopr 2. [...]

During the September 14 #solopr Twitter chat, which was guest moderated by Amy Sept of Nimbyist Communications, independent PR pros discussed handling former clients, being solo for the long haul, the current TechCrunch drama, and interesting uses of PR. Specifically, the following questions were addressed: 1. How do you respond when a former client, who [...]

During the September 7 #solopr Twitter chat, independent PR pros shared insight on blogger outreach strategy and getting paid what you’re worth. The following questions helped guide the conversation: 1. A major PR firm recently lured food bloggers to an “exclusive supper club” and fed them frozen food http://bit.ly/nUkMvv Is it ever OK to do [...]

During the August 31 #solopr Twitter chat, independent PR pros shared insight on motivating sub-contractors, hiring a full-time assistant, the collective power of #solopr, and more. The following questions helped guide the conversation: 1. Do you have any tips for motivating sub-contractors? #solopr 2. Have you ever hired a full-time (or close to it) assistant? [...]

During the August 24 #solopr Twitter chat, independent PR pros discussed sharing pricing information, using current events in media pitches, and social media referral sources. Specifically, the following questions were addressed: 1. We’ve seen posts lately from @MackCollier, @spinsucks and @ericamallison on this lately: do you post your prices online? #solopr 2. @KeithTrivitt of @prsa [...]

During the August 17 #solopr Twitter chat, independent PR pros shared insight on establishing a work/life balance, participating in Twitter chats, and diving into Google+. The following questions helped guide the conversation: 1. What steps do you take to help balance family and work? #solopr 2. @jgombita asks, What is your main impetus for participating [...]

During the August 10 #solopr Twitter chat, independent PR pros discussed client advice, feeling burned out, hiring an intern, and more. Specifically, the following questions were addressed: 1. Would you ever advise a client to blog negatively about a person or competitor? #solopr 2. I’m bored with my current work and feeling burned out. How [...]