Archive | Finding Clients RSS feed for this section

Solo Self-Promotion, and More

This week’s #solopr chat on Twitter was a lively discussion (as always!). Questions included the following: 1. Do you have recommendations for the best ways to track radio and TV PSAs? 2. How important is it for PR pros to promote their own (personal) image, i.e. w/personal blog, tweets etc? 3. For an upcoming article [...]

View Comments Continue Reading →

First Steps, Marketing, and more

The #solopr Twitter chat this week was once again a varied discussion, with expert advice in response to the following questions: 1. What do you do for tech support? 2. What do you do when a potential client calls, then calls two more times & sends two emails before you can respond? 3. How do [...]

View Comments Continue Reading →

New PR Tactics, and More

As part of this week’s #solopr Twitter chat, top pros in PR consulting shared their thoughts on a wide-range of topics, including the following: 1) When trying to estimate hours for a blogger outreach program, how do you handle? 2) Has anyone used CNN’s iReport.com or Allvoices.com on behalf of clients?  How? 3) How do [...]

View Comments Continue Reading →

Chatting at the Mid-Year Point

As part of the #solopr Twitter chat this week – at the halfway mark in 2010 – we covered a variety of questions/topics submitted by the Solo PR Pro community: 1)  Looking for ideas/advice when announcing new client relationships. Get permission? Make a big splash? Keep quiet? 2)  How do solos choose which Webinars/conferences to [...]

View Comments Continue Reading →

Holiday Pitching, Renegade Spokespeople, and More

This week’s #solopr Twitter chat was once again a fast-moving hour full of useful tips from some of the top pros in PR consulting nationwide. We covered some timely topics this week, covering  the following questions: 1. Is there a “dead zone” around the US 4th of July holiday (meaning, is it difficult to communicate [...]

View Comments Continue Reading →

New Business, PR Timing, and More

As part of this week’s #solopr Twitter chat, pros in PR consulting offered insights on a wide-range of topics, addressing the following questions: 1. When in between projects and working to gain new business, what are the best practices? 2. I graduated in December and am thinking of doing solo PR offering social media and [...]

View Comments Continue Reading →

Managing Your Solo PR Business

As part of this week’s #solopr Twitter chat, pros in PR consulting offered insights on a wide-range of topics, including the following: 1. A community member wanted to discuss @ginidietrich‘s post: It’s Time to Rid PR Firms of the Billable Hour. What do you think of billing by the hour? 2. How do you deal with [...]

View Comments Continue Reading →

Thinking Big Picture

During the #solopr Twitter chat this week, we addressed questions from the community that centered around looking at the big picture for your business. The topics included: 1) How do you know when it’s time to start hiring staff and turn your solo practice into an independent agency? 2) How can I demonstrate my value/sell myself [...]

View Comments Continue Reading →

10 Foolproof Excuses to Network and Reconnect

We’ve all been there: one day we look up, and we haven’t done our professional networking in a while. But if you haven’t spoken to a contact since the last millennium, what excuse can you use to reconnect? Of course, if you have a great relationship with one of your former clients it’s easy to [...]

View Comments Continue Reading →

What Are You?

During this week’s #solopr chat on Twitter, we had a lively conversation that included the pros and cons of the various labels we use for ourselves. Is it better to position oneself as a consultant, freelancer, independent contractor, or some other title? This discussion made clear that there are many different perceptions and connotations, often [...]

View Comments Continue Reading →