During the March 6 #solopr Twitter chat, independent PR pros discussed recommendations for new clients, managing stress, and handling difficult client contacts. In addition to the downloadable transcript in PDF, the following highlights some of the most popular tweets from the chat: #SoloPR Chat Highlights – 3/6/2013 Be …
New Business, Reducing Stress, & More
During the August 1 #solopr Twitter chat, independent PR pros discussed avoiding a media crisis, prospecting for healthcare clientele, following up during the new business process, and how to reduce stress as a solo PR pro. In addition to the downloadable transcript in PDF, the following highlights …
A matter of life and death for PR Pros
Recently, a new study found that (as in previous studies on men) women with high stress jobs have a significant increase in their risk of having a “cardiovascular event” – an almost 70% increase in heart attack risk, and nearly 40% more likely to have …
Working all the time to get ahead is a fool’s game
As self-employed consultants, we have to take breaks and vacations whenever we can get them (something I’ve been remiss in doing for a while). So when I was invited to speak to the Coastal Carolinas chapter of the American Advertising Federation this week, I made …
Firing Clients, Basic SEO Tips, & More
During the May 2 #solopr Twitter chat, independent PR pros discussed firing clients, basic SEO tips, managing a busy schedule, & more. In addition to the downloadable transcript in PDF, the following highlights some of the most popular tweets from the chat: [View the story …
Gone Fishing
Those of you who have followed this blog for a while know that I believe regular breaks are critical for preventing burnout and enjoying a long-term, successful career as a Solo PR Pro. I’ve been preaching the importance of vacations for years. For …
Sarah Evans on Becoming a Solo PR
For many of us, Sarah Evans needs no introduction. Sarah’s Twitter innovations include the popular #journchat weekly chat (the model on which our #solopr chat is based), and she’s never afraid to try something new. But few realize that Sarah hasn’t always been a free …
Superheroes Don’t Exist
Family emergencies can serve as a reminder that there is much more to life than work – these times can offer an amazing opportunity to pause and reflect on our own priorities. Unfortunately, even during periods of grief or illness, we tend to measure ourselves …
Dealing with Stress
Lately, there seems to be a recurring trend among many independent PR consultants – stress! For most of us, it comes as no surprise that PR was recently named among the top 10 stressful fields. With so many of us feeling stressed out, and since …