research

Online Research Tools, Proposals, & More

During the April 25 #solopr Twitter chat, independent PR pros discussed online research tools, creating proposals, & dream speakers for a 2013 Solo PR conference. In addition to the downloadable transcript in PDF, the following highlights some of the most popular...

Focusing on Research

Research plays a key role in any public relations or marketing communications program, and independent practitioners can face special considerations. During this week’s #solopr Twitter chat, we discussed these issues: 1. When you get a new client, what kinds of...