The start of a new year is an especially prime opportunity to reflect on business earnings from the last 12 months. Were you forced to accept low-paying projects or could you hand-pick them? It’s also a great time to raise your PR rates and think …
Knowing Your Worth as a Solo PR Pro
New and seasoned solo PR Pros often struggle with what to charge. You may consider the market, economy, scope, industry, and competitive landscape but ultimately what to charge comes down to how much the client will value you. In this TEDx talk, pricing consultant. Casey …
How and When to Raise Your Rates
This post is from the latest ebook in our Show Me the Money! series. This six-part series is a step-by-step, hands-on course to help you maximize profits and take your business to the next level. The series provides resources and examples to help you achieve a …
How Not to Go Broke by Pricing for Profit
At this time of year, many independent communication professionals are reviewing their rates and making decisions about their pricing strategy for the new year. In this guest post, Solo PR Pro premium member and Summit speaker, Daria Steigman of Steigman Communications reviews the book Pricing …
How to Charge for PR Consulting Services
What fee rates should public relations consultants charge? If there’s one key question for freelance PR consultants, both newbies and veterans alike, it’s this one. Of course, there is no one-size-fits-all solution, and over the years we’ve addressed many aspects of this complex question here …
Flat Rate vs. Hourly, Email Marketing, & More
During the June 27 #solopr Twitter chat, independent PR pros discussed flat rate vs. hourly pricing, integrated email/CRM solutions, and email marketing for clients. In addition to the downloadable transcript in PDF, the following highlights some of the most popular tweets from the chat: #SoloPR Highlights – …
New Business: Is There A Right Time To Say No?
This post is by Solo PR Pro Content and Community Specialist, Heather Rast. In last weeks’ #SoloPR chat, we talked about the circumstances in which an indie consultant might elect to decline a work offer and the best ways to handle communicating a “No, thank …