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Home Blog barcelona principles

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Below you'll find a list of all posts that have been tagged as “barcelona principles”

measuring results in business

Goal, Set, Measure

Measurement is crucial to public relations, social media, and communication consultants. As Peter Drucker said, “you can’t manage what you don’t measure.” In a profession that is often misunderstood and sometimes undervalued, it is more important than ever to be able to measure what we …

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