During the April 17 #solopr Twitter chat, independent PR pros discussed ways to convey professionalism at networking events, how to incorporate blogger outreach in PR plans, and thoughts on American Airlines' recent apology video on YouTube.
New and established PR consultants alike offered insights on the following questions:
- For a new #SoloPR, what are tips for describing myself and svc at networking events so I sound like the professional I am?
- How many include blogger outreach in your PR strategy? What? Sponsored posts, ambassadors, product reviews, etc? #solopr
- American Airlines' CEO did a YouTube video of apology after outage this wk: http://www.youtube.com/watch?v=W2o3d6QRL2k. Tradt'l media seemed mostly neutral, YouTube commenters criticized. What do you think of this tactic? #solopr
In addition to the downloadable transcript in PDF, the following highlights some of the most popular tweets from the chat:
#SoloPR Chat Highlights – 4/17/2013
Be sure to check out the transcript in PDF for the full discussion. Note that the transcript is in reverse chronological order.
If you weren’t able to join us this week, weigh in on the chat questions below!
The #solopr chat – held each Wednesday from 1-2 p.m. Eastern – is a weekly ritual for some of the most savvy Solo PR Pros on Twitter. Anyone with a Twitter account is welcome to participate – see Join Us for the #solopr Chat on Twitter to find out how!