Every Solo Pro Should Have Super Friends

Living the Life

Justice League Poster

Every Solo Pro Should Have Super Friends

Mar 11, 2014 | Living the Life

Every Solo Pro Should Have Super Friends

Mar 11, 2014 | Living the Life

Justice League Poster

Justice League

Batman tries to go it alone, but always ends up needing backup from Robin, Commissioner Gordon or sometimes Catwoman. Superman may be the Man of Steel but any kid could take him out with a fistful of Kryptonite and a slingshot.

The solo professional is the real world equivalent of the superhero. Equipped with special abilities and talents, and on a mission to serve their audience the solo pro is worthy of the justice league.

Like Batman, every solo professional soon learns that it’s impossible to operate entirely inside a Fortress of Solitude. Even those who use their SSNs for their EINs can't get very far in the business world without a contract advisor and a technology guru on speed dial. In fact, that's just the beginning of the professional services that independent professionals need on a regular basis. To operate in today's fiercely competitive market, independent business owners need to assemble these real world heroes:


A lawyer can be the Wonder Dog of your super circle injecting reason into your solo business. Your attorney can help you to minimize legal landmines at every stage of your business. In addition to contracts, forms and your business structure, your attorney can help you with business planning. New solo pros can save time and money by consulting an attorney early on to establish a solid foundation. Seasoned pros can benefit from advice on entering new markets, taking on partners, or employees or planning a business exit strategy.


Every Batman needs an Alfred Pennyworth. Your accountant can make sure that your books are tidy and that you’re not gathering dust balls where deductions and credits are hiding. As a solo professional you will need to have professionally prepared taxes as supporting documentation to rent or buy a home, or secure a loan of any type. Your accountant can also help you maximize the money you make.

Insurance agent

If you rip your cape, flood the bat cave or ding a building with your plane your insurance agent has you covered. Your insurance agent can advise you on the coverage required for your business needs or as required by your state/region. It Is important to work with an insurance agent that has expertise in dealing with independent consultants. An agent experienced in working with solo business owners will have a deeper understanding of you work and know how to properly classify your business to get you the best rates and coverage.

IT Expert

When your trouble alert stops buzzing, you need a Martian Manhunter. Technology is a critical part of your solo business. It pays to have a go-to expert to troubleshoot issues with your computer or website. Even the most technologically savvy can benefit from having an expert that can quickly solve tech issues while you remain focus on client work. A local computer expert can save you when there’s an emergency and manage routine maintenance that keeps your desktop or laptop performing at its best.

Professional Group

Super-villains can call on henchmen and minions by the score while all a hero can hope for is a wise-cracking sidekick. Every solo pro should have a Hall of Justice to connect with a community of colleagues with whom you can brainstorm, commiserate or get support. A professional group like Solo PR Pro Premium fills in the gaps of information and camaraderie that were baked into the traditional workplace. You have access to a broad range of information and access in real time to professional colleagues who can answer questions or provide inspiration.

Independent pros are super on their own but the right team of friends can boost your powers and allow you to maintain focus on your unique abilities. Who are your super friends? Let us know in the comments!

Image courtesy of Gage Skidmore via Flickr, CC Some Rights Reserved

Written By Karen Swim
Karen Swim is the President of Solo PR and Founder of public relations agency, Words For Hire.