On the second Wednesday in October, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community (learn how to join us here). On October 14 2015, we weighed in with opinions and insight on the following topics of interest:
- (1/2) #SoloPR pros have a very high satisfaction rating – 90% say they are very or somewhat satisfied.
(2/2) The results show that revenue plays an important role in overall satisfaction. Does this surprise you? #solopr
- A local client base is associated w/lower rate and larger client size w/a higher rate. Do you actively seek to diversify? #solopr
- (1/2) Survey found total PR experience is imp to income, while # of yrs in PR *before* starting #solopr biz has no impact on income.
(2/2) Does this impact how you advise younger pros looking to become #solopr? #solopr
- Survey showed majority see income trending upward (2013 vs. 2014 vs. 2015). Is this what you're seeing, as well? #solopr
A few of the top tweets are highlighted below (followed by a link to the full transcript):
Be sure to check out the transcript in PDF for the full discussion. Please note that the transcript is in reverse chronological order. If you weren’t able to join us this week, weigh in on the chat questions in the comments!