Love them or hate them, highly-sharable infographics have become an enduring part of the content marketing landscape. While there was a time when the rush to create infographics resulted in a lot of crazy-looking .jpegs with no purpose, we now have tools (such as Canva, Infogr.am, Piktochart, Visual.ly and easel.ly, to name a few) that make it easier to produce an appealing finished product. The key is to focus on communicating useful information in an easily digestible way.
Checkout this infographic on infographics below, which offers some helpful tips:
Thanks, Kellye. I’m rewriting the slide decks for an old-style 8-day BtoB training curricula. They need infographics–and these principles help!