As part of this week’s #solopr Twitter chat, top PR consultants discussed a wide-range of topics, addressing the following questions:
1) What wire services have you used, and which do you prefer? Is wire distribution important these days?
2) How do solos collect on unpaid bills, and can the debts be written off on taxes?
3) Do you have 2 (or more) sets of fees for different services (e.g., consulting vs. social media training)? Fee differential?
4) Do you have clients treating PR and social media as separate things? How do you educate?
One of my favorite quotes of the day came from @KateRobins on the pitfalls of treating PR and social media as separate and distinct:
It's like setting a table. Knives, forks, spoons. Can't eat soup with a knife.
Be sure to check out the transcript in PDF for more terrific insights. What was your favorite quote from the chat? Any points to add to the discussion?
The #solopr chat – held each Wednesday from 1-2 p.m. Eastern – is a weekly ritual for some of the most savvy Solo PR Pros on Twitter. Anyone with a Twitter account is welcome to participate – see Join Us for the #solopr Chat on Twitter to find out how!