Newsjacking, Video Skills, & More

During the October 31 #solopr Twitter chat, independent PR pros discussed timing announcements, newsjacking, video skills, and advice for a solo PR newbie. In addition to the downloadable transcript in PDF, the following highlights some of the most popular tweets from the chat: [<a href=”http://storify.com/SoloPRPro/solopr-chat-highlights-10-31-2012″ target=”_blank”>View the …

Do You Need a Blog?

There are many people who suggest that all business professionals should be blogging. But what does Mack Collier, founder of the hugely popular #Blogchat and long-time blogger at MackCollier.com (previously The Viral Garden), think? I had a chance to interview Mack recently – the answer …