As small business people, we need to take an honest look at the time we’re willing to invest. Do I have the time to help someone learn more about public relations or would I rather pay someone to go away and get the job done?
Continue reading...Thursday, February 25, 2010
One of the most important issues a PR consultant faces is how and when to bring in help as subcontractors. During this week’s #solopr Twitter chat, reasons to have a robust network of support came up in response to the following questions: 1) How do you handle vacation, maternity leave, sick days, etc.? 2) What do you [...]
Continue reading...Friday, May 22, 2009
Having recently established himself as full-time Solo PR Pro, Narciso Tovar of Big Noise Communications has more than 13 years of public relations expertise with a remarkable track record. He considers himself both a teacher and student in external communications and social media, serving both as a mentor and sponge as new ideas are developed. [...]
Continue reading...Thursday, May 7, 2009
Those who aren’t independent consultants might think there is rivalry and discord among our ranks. After all, aren’t we competing against each other? Wouldn’t a little back-stabbing be expected? In fact, nothing could be further from the truth. The reality is virtually all PR and MarCom consultants behave as if we’re members of a highly connected [...]
Continue reading...Monday, November 24, 2008
This week is Thanksgiving, and we’ll all be taking stock of the many things we have to be thankful for. For those of us who love Claire Dalrymple Watkins, this week will also mark one year since we lost this magnificent young woman to breast cancer. But this post isn’t about that. I could think [...]
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Tuesday, March 23, 2010
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