Solo PR Pro | Successful Freelance PR Consulting

Success Stories: Narciso Tovar

Having recently established himself as full-time Solo PR Pro, Narciso Tovar of Big Noise Communications has more than 13 years of public relations expertise with a remarkable track record. He considers himself both a teacher and student in external communications and social media, serving both as a mentor and sponge as new ideas are developed.  [...]

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Success Stories: Jen Wilbur

Solo PR Pro successes come from all walks of life, and everyone’s story is unique. Since each PR and MarCom consultant makes his or her own rules, there’s much we can learn from the experiences of others. To that end, I’m thrilled to unveil our first interview in what will become a regular Success Stories [...]

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Are You Ready for Faster PR?

This is the first guest post on Solo PR Pro, and it comes from popular PR blogger Scott Hepburn. Scott is a copywriter for PRstore, a full-service marketing and PR company with franchises nationwide. He blogs at Media Emerging and plays devil’s advocate on Twitter as @ScottHepburn. A blogger recently shared with me an anecdote [...]

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Modern PR: The Next Wave

Whether you call it PR 2.0, New PR, or some other catchy moniker, it’s clear that public relations is moving into a new age. As we’ve noted, Modern PR means evolving, adapting and embracing new challenges. At the forefront of this evolution is PR’s incorporation of a more conversational approach to communications, made possible – [...]

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Modern PR: The Media’s Changing… with You or Without You

Despite some reports to the contrary, the media is not dying. But there are dramatic changes taking place and, chances are, this is not completely news to you. As PR pros, most of us have seen long-time relationships with key reporters end as they get laid off and move on. Advertising’s place in the marketing mix [...]

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