During the June 1 #solopr Twitter chat, independent PR pros addressed a variety of monitoring & measurement topics, including AVEs, low-cost tools, & time management tips. The following questions helped guide the conversation: 1. What is the difference between...
monitoring
Radio, ProfNet, Measurement, & More
During the May 25 #solopr Twitter chat, independent PR pros discussed radio placements, ProfNet Connect, PR as a dirty word, and biggest measurement challenges. Specifically, the following questions were addressed: 1. This article (by a radio person) on "Why Radio...
Paying for Online Content, PR Measurement, Retweets, & More
During the March 23 #solopr Twitter chat, independent PR pros discussed paying for online content, PR measurement tools, retweets, and information overload. The following questions helped guide the conversation: 1. Interesting post on @spinsucks re: what will people...
44 Tools for the PR Consultant’s Toolbox
Technology has made it easier than ever for small fries like us to provide big-league service. I’m often amazed how many Web-based applications are available now – it can actually be mind boggling and overwhelming at times. Here, in an attempt to help you wade through...