Solo PR Pro | Successful Freelance PR Consulting

The amazing Jennifer Spivak started with us as an intern and continued as a community assistant – her energy and drive have truly been a constant inspiration! As she continues down her path toward becoming a full-time independent consultant, Jennifer’s decided to share some of the insights she gained as part of our community. For [...]

This is a guest post from Mary Ellen Miller, President and CEO of MarketingMel. Dan Eldridge, a highly successful local businessman, called me seemingly out of nowhere one day to tell me he was planning to run for County Mayor in Washington County, Tennessee. This position is known as County Executive in most states. What [...]

This is a guest post from Greg Brooks, principal of West Third Group. What should you charge? More to the point: Why aren’t you charging more? It’s a surprising blind spot – not just because otherwise smart practitioners get it wrong, but also in the sheer breadth of ways they blow it. Solos charge too [...]

As small business people, we need to take an honest look at the time we’re willing to invest. Do I have the time to help someone learn more about public relations or would I rather pay someone to go away and get the job done?

This is a guest post from Kevin Dinino, Founder & CEO, KCD Public Relations Inc. I started out like many in the PR field, as a generalist Account Executive at a mid-size PR agency pre-Internet bubble.  Once the sky started to fall and clients such as Neopets.com disappeared overnight, I was moved to start supporting [...]