Solo PR Pro | Successful Freelance PR Consulting

This is a guest post by Fabiola Fleuranvil of Blueprint Creative Group. Let’s face it. There’s so much for a Solo PR pro to be concerned about- business development, marketing, client management, networking, social media, and the list goes on. And now, you can add Google Analytics to the list. Many solo consultants get by [...]

During the May 18 #solopr Twitter chat, solo PR pros shared insight on adding mileage expenses into client contracts, building your own website, getting leads from your website, and taking a summer vacation. The following questions helped guide the conversation: 1. With gas prices going up, are you adding mileage expenses into your client contracts? [...]

During the April 13 #solopr Twitter chat, independent PR pros discussed the importance of a LinkedIn photo, solo PR blogging tips, blog design preferences, and balancing aggregated content, third party content, and original content all in one blog. The following questions were addressed: 1. Is it important to have a photo on LinkedIn? 2. Do [...]

Design plays an important role in establishing credibility — especially important for independents.

Technology has made it easier than ever for small fries like us to provide big-league service. I’m often amazed how many Web-based applications are available now – it can actually be mind boggling and overwhelming at times. Here, in an attempt to help you wade through the options, I’ve assembled the tools I’ve personally found [...]