business goals

5 Solos Share Their No. 1 Business Goal for 2023

Just because you’re a solo PR pro doesn’t mean you’re in this alone. There’s a whole community of like minded people you can lean on to achieve your goals. In this series, we ask five Solo PR Pro Premium members to share their best tips, tricks and resources for...

5 Solos Share Their No. 1 Business Goal for 2022

Just because you’re a solo PR pro doesn’t mean you’re in this alone. There’s a whole community of like minded people you can lean on. In this series, we ask five Solo PR Pro Premium members to share their best tips, tricks and resources for managing their solo...

Get SMART About Marketing and PR

Technology, social media, and search are just a few of the things that continue to shift how public relations, marketing and communication professionals practice. With many disciplines converging, it is almost certain that the scope of your work over the last couple...

Get SMART: Setting Goals that Work

To some of us, the goal-setting process may seem like a tiresome chore, but in reality it can be the key to having fun in your business. Goals give us focus and can contribute not just to the success of our business, but also to our enjoyment of our work. A goal can keep you engaged and energized.