During the April 20 #solopr Twitter chat, independent PR pros shared valuable insight on social media non-believers, stubborn clients, offering discounts, Twitter best practices, and the stressful world of PR. The following questions helped guide the conversation:
1. How do you handle clients that don't believe their targets use Social Media? for ex, one targeting the luxury traveler?
2. If a client wants to pump out 4 press releases a month, whether it's newsworthy or not, what do you do?
3. As a new #solopr, would you give a big discount to a client who offers to or does actively help you grow your business?
4. Should someone start using a branded account on Twitter before their website is launched, or wait until there is a splash page?
Be sure to check out the transcript in PDF for the full discussion. Note that our previous transcript service is down, so this week’s transcript is in reverse chronological order. We’re working to find an easier to read format.
If you weren’t able to join us this week, please let us know how you’d respond to the chat questions below!
The #solopr chat – held each Wednesday from 1-2 p.m. Eastern – is a weekly ritual for some of the most savvy Solo PR Pros on Twitter. Anyone with a Twitter account is welcome to participate – see Join Us for the #solopr Chat on Twitter to find out how!
Thanks to Jennifer Spivak for compiling this post.