Comments on: Look Before You Leap

By: marsha kelly

marsha kelly — Thu, 08 Oct 2009 06:37:55 +0000

There's no such thing as a secure job today, so if my friend was a strong, aggressive and confident person, I'd say “go for it.” There may be more opportunities now than ever for sole practitioners who can offer high-quality services at more affordable rates than big agencies. With many companies laying people off and cutting budgets, outsourcing PR and some marketing functions may be more cost-effective than carrying high staff costs. It's important to diversify your client base so one client failure does not force you into the ditch.

By: marsha kelly

marsha kelly — Thu, 08 Oct 2009 01:37:55 +0000

By: Can You Leave Your Job to Consult Today? | Solo PR Pro | Resources for Independent PR & MarCom Consultants

Thu, 25 Jun 2009 18:26:17 +0000

[...] I don’t advocate everyone take the leap willy nilly. The truth is there are times when a look before you leap strategy might serve you best. As noted in that earlier post, this doesn’t mean you [...]

By: Kellye Crane

Kellye Crane — Wed, 03 Dec 2008 15:10:50 +0000

Beth- well said! How cool that all of you dropped by to add to the conversation!

By: Beth Harte

Beth Harte — Wed, 03 Dec 2008 14:26:41 +0000

Hi Kellye, as always sage advice. How cool that David Meerman Scott dropped by to add to the conversation!

I’ll just say that as a marketer (and PR professional), I look at this the same way as any business should…do you have what business will part with their money to get? The “if I build it, they will come” mentality isn’t a realistic one. Or at least, it’s not a plan for the long-haul.

Beth Harte’s last blog post..Is Social Media scalable?

By: Kellye Crane

Kellye Crane — Wed, 03 Dec 2008 00:29:38 +0000

Thanks for the kind words, Susan. As many have said, a layoff is often a door opening rather than a door closing! Wishing you guys all the best, and if you ever have any specific topics you’d like to see discussed here, just let me know (you know where to find me!).

By: Susan

Susan — Tue, 02 Dec 2008 19:31:28 +0000

Kellye, I really like this post. My husband and I are in a similar situation to what Connie described. He would love to start his own company and now has that opportunity, but I'm the one who is nervous as bills have to be paid and we have a daughter, etc. I don't think I would be as nervous if the economy was better. I do, however, look forward to this conversation continuing as I agree it is a valid topic that needs to be viewed from all angles. Susan’s last blog post..Chests

By: Kellye Crane

Kellye Crane — Tue, 02 Dec 2008 00:38:04 +0000

Deb- This is true! Hopefully few will have the negative experience you had as a pre-cursor to their solo career. As my friends know, I’m a firm believer that each of us has our own internal voice that can serve as our guide (and I’ll probably be beating that drum to death on this blog!).

By: Deb

Deb — Mon, 01 Dec 2008 23:58:05 +0000

Sure thing! Also, I forgot this. When people ask me for advice I always tell then that tons of folks will give them advice, but no one knows exactly what it feels like to be in their shoes. We have to decide for ourselves what is best, no one can do it for us. It would be really nice for that to happen some times, but it doesn’t…

By: Kellye Crane

Kellye Crane — Mon, 01 Dec 2008 23:53:27 +0000

Thanks for sharing your story and wisdom, Deb — another one from the trenches! It’s also a great reminder that regardless of the economy, there will always be some situations (like an ethical conflict) that necessitate leaving a job ASAP. As Connie noted, “The precise moment to leap is always a personal one.”