Comments for Solo PR Pro | Successful Freelance PR Consulting http://soloprpro.com Resources on how to become and remain a successful freelance PR consultant Wed, 16 May 2012 11:09:00 +0000 hourly 1 http://wordpress.org/?v= Comment on Press Release Distribution, Belvedere’s Facebook Problems, & More by basilbart http://soloprpro.com/press-release-distribution-belvederes-facebook-problems-more/comment-page-1/#comment-1935 basilbart Wed, 16 May 2012 11:09:00 +0000 http://soloprpro.com/?p=3829#comment-1935   Incredible! Thanks for the information on it. Of course this is good also to me run my web activities more smoothly….    

Incredible! Thanks for the information on it. Of course this is good also to me run my web
activities more smoothly….

 

]]> Comment on Working all the time to get ahead is a fool’s game by Kellye Crane http://soloprpro.com/working-all-the-time-to-get-ahead-is-a-fools-game/comment-page-1/#comment-1934 Kellye Crane Tue, 15 May 2012 17:05:00 +0000 http://soloprpro.com/?p=4014#comment-1934 Great tips, Fran. You're smart to start planning way in advance! It has to be on the calendar, or it will never happen. Great tips, Fran. You’re smart to start planning way in advance! It has to be on the calendar, or it will never happen.

]]> Comment on Working all the time to get ahead is a fool’s game by Fran Stephenson http://soloprpro.com/working-all-the-time-to-get-ahead-is-a-fools-game/comment-page-1/#comment-1933 Fran Stephenson Tue, 15 May 2012 13:44:00 +0000 http://soloprpro.com/?p=4014#comment-1933 Taking care of yourself is the easiest thing to forget and something I am prone to do. It doesn't help when you're also juggling family demands AND your spouse runs a small business too.  We are planning NOW for a weekend getaway in fall. Two years ago, we took three weeks off at Christmas to spend with family in Australia. It was an amazing battery recharge that the whole family needed. That time of year seems to be a sweet spot as lots of businesses are shrinking hours and staff. I think after you have been in business for awhile, you can better gauge the slow periods.    Taking care of yourself is the easiest thing to forget and something I am prone to do. It doesn’t help when you’re also juggling family demands AND your spouse runs a small business too.  We are planning NOW for a weekend getaway in fall. Two years ago, we took three weeks off at Christmas to spend with family in Australia. It was an amazing battery recharge that the whole family needed. That time of year seems to be a sweet spot as lots of businesses are shrinking hours and staff. I think after you have been in business for awhile, you can better gauge the slow periods.   

]]> Comment on How To Join the Visual Revolution – For Free by KellyeCrane http://soloprpro.com/how-to-join-the-visual-revolution-for-free/comment-page-1/#comment-1932 KellyeCrane Tue, 08 May 2012 14:16:00 +0000 http://soloprpro.com/?p=3972#comment-1932  Ha- thanks, Caryn! Glad you found it useful.  Ha- thanks, Caryn! Glad you found it useful.

]]> Comment on How To Join the Visual Revolution – For Free by Caryn Starr http://soloprpro.com/how-to-join-the-visual-revolution-for-free/comment-page-1/#comment-1931 Caryn Starr Tue, 08 May 2012 13:53:00 +0000 http://soloprpro.com/?p=3972#comment-1931 As always, you have the best resources! I wish I'd read this before I completed my blog post this morning - which is woefully without an image! As always, you have the best resources! I wish I’d read this before I completed my blog post this morning – which is woefully without an image!

]]> Comment on Focus your efforts for fun and profit by KellyeCrane http://soloprpro.com/focus-your-efforts-for-fun-and-profit/comment-page-1/#comment-1930 KellyeCrane Thu, 03 May 2012 21:12:00 +0000 http://soloprpro.com/?p=3951#comment-1930 I vote for the latter (wrong leads). :-) I know several experienced pros who increased their rates dramatically and got *more* work as a result. Perceived value is a weird thing -- kind of like Groucho not wanting to be a member of any club that would have him, people don't want something that's too affordable. I'm reading a book called "Predictably Irrational," and it's full of examples of how crazy we all are. J I vote for the latter (wrong leads). :-) I know several experienced pros who increased their rates dramatically and got *more* work as a result.

Perceived value is a weird thing — kind of like Groucho not wanting to be a member of any club that would have him, people don’t want something that’s too affordable. I’m reading a book called “Predictably Irrational,” and it’s full of examples of how crazy we all are. J

]]> Comment on Focus your efforts for fun and profit by davinabrewer http://soloprpro.com/focus-your-efforts-for-fun-and-profit/comment-page-1/#comment-1929 davinabrewer Thu, 03 May 2012 18:30:00 +0000 http://soloprpro.com/?p=3951#comment-1929 My problem is the VALUE I offer: Doing Both. But clients only want to pay for execution (sometimes even pick and choose like a menu?!) but then discount the work and top level strategy that goes into it. I wear many hats, do so much myself that it saves time and money already, so I don't want to discount myself anymore. And yet, it's almost like I'm pricing myself out of the market? Or clearly attracting the wrong leads. Sigh... ;-) My problem is the VALUE I offer: Doing Both. But clients only want to pay for execution (sometimes even pick and choose like a menu?!) but then discount the work and top level strategy that goes into it. I wear many hats, do so much myself that it saves time and money already, so I don’t want to discount myself anymore. And yet, it’s almost like I’m pricing myself out of the market? Or clearly attracting the wrong leads. Sigh… ;-)

]]> Comment on Focus your efforts for fun and profit by KellyeCrane http://soloprpro.com/focus-your-efforts-for-fun-and-profit/comment-page-1/#comment-1928 KellyeCrane Thu, 03 May 2012 18:13:00 +0000 http://soloprpro.com/?p=3951#comment-1928  Excellent addition, Davina! You're right - that would make the diagram match the text of the post in a very important way. One thing interesting you've got me thinking about is that whether someone will pay for a given activity (and how much) is quite variable. It largely depends on the person offering the service, and what they're willing to accept. A super random example pops to mind: Some people juggle in the park for free looking for tips, while other jugglers appear on the Tonight Show (and everywhere in between). You're correct that those who get paid for what they know (strategists) typically get paid more than those who get paid for what they do (tactical execution). You certainly have the chops for the former, so go get 'em! :-)  Excellent addition, Davina! You’re right – that would make the diagram match the text of the post in a very important way.

One thing interesting you’ve got me thinking about is that whether someone will pay for a given activity (and how much) is quite variable. It largely depends on the person offering the service, and what they’re willing to accept. A super random example pops to mind: Some people juggle in the park for free looking for tips, while other jugglers appear on the Tonight Show (and everywhere in between).

You’re correct that those who get paid for what they know (strategists) typically get paid more than those who get paid for what they do (tactical execution). You certainly have the chops for the former, so go get ‘em! :-)

]]> Comment on Focus your efforts for fun and profit by davinabrewer http://soloprpro.com/focus-your-efforts-for-fun-and-profit/comment-page-1/#comment-1927 davinabrewer Thu, 03 May 2012 16:52:00 +0000 http://soloprpro.com/?p=3951#comment-1927 Wanted to comment the second I saw the Venn in my email, finally making it here. A friend shared this image w/ me, but with an all important third circle: what people will PAY you to do. When the PAY circle hits the other two (what we like, what we're good at) it 1) creates an even smaller circle but 2) THAT is where we need to focus our efforts. I am really good at what I do; I'm really bad at convincing others to pay me what I'm (and the work) is worth. I really like designing and writing; I'm not so wild about taking orders, doing less-than-stellar projects for clients that I don't think will give them the results they want.  I need to focus on ME: actively pursuing a 'higher' level of client, promoting myself not just as an execution operator, but targeted strategists and consultant as well. And did I mention marketing myself better? ;-) FWIW. Wanted to comment the second I saw the Venn in my email, finally making it here. A friend shared this image w/ me, but with an all important third circle: what people will PAY you to do.

When the PAY circle hits the other two (what we like, what we’re good at) it 1) creates an even smaller circle but 2) THAT is where we need to focus our efforts. I am really good at what I do; I’m really bad at convincing others to pay me what I’m (and the work) is worth. I really like designing and writing; I’m not so wild about taking orders, doing less-than-stellar projects for clients that I don’t think will give them the results they want. 

I need to focus on ME: actively pursuing a ‘higher’ level of client, promoting myself not just as an execution operator, but targeted strategists and consultant as well. And did I mention marketing myself better? ;-) FWIW.

]]> Comment on Focus your efforts for fun and profit by KellyeCrane http://soloprpro.com/focus-your-efforts-for-fun-and-profit/comment-page-1/#comment-1926 KellyeCrane Wed, 02 May 2012 16:34:00 +0000 http://soloprpro.com/?p=3951#comment-1926  Hi Greg- *love* this answer. One of the great things about PR is we can work in the industry we find most exciting - and yours sounds more exciting than most!  Hi Greg- *love* this answer. One of the great things about PR is we can work in the industry we find most exciting – and yours sounds more exciting than most!

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