On the fourth Wednesday in September, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community (learn how to join us here). On September 23 2015, we weighed in with opinions and insight on the following topics of interest:

1. (1/2) Volkswagen’s emissions cheating scandal is egregious, and breaking news is the CEO has resigned: nytimes.com/2015/09/24/bus… #solopr
   (2/2) Can Volkswagen come back from this? What would you advise? #solopr
2. Big news week w/Papal visit and more. If your client *must* release news in a busy cycle, what can you do to break through? #solopr
3. Post from @mdbarber covers when to hire an intern vs. an assistant: soloprpro.com/pr-interns-or-… Do you have any tips to add? #solopr
4. Today is the first day of autumn! Is this your busiest season? What do you do to manage the peaks of business? #solopr

A few of the top tweets are highlighted below (followed by a link to the full transcript):

9.23.15 Chat Highlights

Be sure to check out the transcript in PDF for the full discussion. Please note that the transcript is in reverse chronological order. If you weren’t able to join us this week, weigh in on the chat questions in the comments!