Solo PR Pro | Successful Freelance PR Consulting

May 19 Chat Transcript

During the #solopr Twitter chat this week, PR consultants shared their top tips on topics that are key to running an independent PR business successfully. The questions included: 1)  Does anyone have a co-op, biz partner or share office space? How’s that working out? 2)  How do you charge for full-day sessions w/a client? Hourly rate? What [...]

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Managing Your Solo PR Business

As part of this week’s #solopr Twitter chat, pros in PR consulting offered insights on a wide-range of topics, including the following: 1. A community member wanted to discuss @ginidietrich’s post: It’s Time to Rid PR Firms of the Billable Hour. What do you think of billing by the hour? 2. How do you deal with PAPER? Beyond [...]

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Dealing with Stress

Lately, there seems to be a recurring trend among many independent PR consultants – stress! For most of us, it comes as no surprise that PR was recently named among the top 10 stressful fields. With so many of us feeling stressed out, and since our longevity as Solo PR Pros depends on effective stress management, [...]

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Raising rates, Monitoring and More

We discussed some of the hottest topics now facing #solopr pros during this week’s Twitter chat. The questions included: 1) When do you decide to raise rates, and how do you do it? 2) What applications/services do you use for media coverage or social media measurement? 3) This week, @M_Heffernan had a blog post suggesting PR firms are [...]

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Thinking Big Picture

During the #solopr Twitter chat this week, we addressed questions from the community that centered around looking at the big picture for your business. The topics included: 1) How do you know when it’s time to start hiring staff and turn your solo practice into an independent agency? 2) How can I demonstrate my value/sell myself as a [...]

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