Solo PR Pro | Successful Freelance PR Consulting

Geographical Reach, Wardrobes, and more

The #solopr chat on Twitter this week once again gathered a terrific crowd of top independent PR pros, and the discussion was both informative and fun. We addressed the following questions: 1. How much credibility do you place in recommended “PR blog” lists (are they popularity contests)? 2.  How far does your geographical reach extend, either professionally [...]

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Discussing Video and Social Media

During the August 11 #solopr Twitter chat, independent PR consultants offered their insights on topics submitted by the community. We addressed the following questions: 1. Are you using video with your press releases?  How? 2.  As a follow-up:  How much old-school b-roll are you using? Are your audiences asking for it? 3.  On which social media platforms have [...]

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Superheroes Don’t Exist

Family emergencies can serve as a reminder that there is much more to life than work – these times can offer an amazing opportunity to pause and reflect on our own priorities. Unfortunately, even during periods of grief or illness, we tend to measure ourselves against others who appear to have achieved superhero status. As social media [...]

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No Freedom without Independence

This weekend the U.S. will celebrate the July 4th holiday, and we’ll all pause to appreciate the freedoms we often take for granted. In fact, there is no freedom without independence, and those of us who’ve chosen to ply our public relations trade independently know this well. Exempt from external control and empowered to manage our [...]

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Chatting at the Mid-Year Point

As part of the #solopr Twitter chat this week – at the halfway mark in 2010 – we covered a variety of questions/topics submitted by the Solo PR Pro community: 1)  Looking for ideas/advice when announcing new client relationships. Get permission? Make a big splash? Keep quiet? 2)  How do solos choose which Webinars/conferences to attend, considering [...]

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