Solo PR Pro | Successful Freelance PR Consulting

New Business, PR Timing, and More

As part of this week’s #solopr Twitter chat, pros in PR consulting offered insights on a wide-range of topics, addressing the following questions: 1. When in between projects and working to gain new business, what are the best practices? 2. I graduated in December and am thinking of doing solo PR offering social media and other PR [...]

Continue reading...

Managing Your Solo PR Business

As part of this week’s #solopr Twitter chat, pros in PR consulting offered insights on a wide-range of topics, including the following: 1. A community member wanted to discuss @ginidietrich’s post: It’s Time to Rid PR Firms of the Billable Hour. What do you think of billing by the hour? 2. How do you deal with PAPER? Beyond [...]

Continue reading...

Thinking Big Picture

During the #solopr Twitter chat this week, we addressed questions from the community that centered around looking at the big picture for your business. The topics included: 1) How do you know when it’s time to start hiring staff and turn your solo practice into an independent agency? 2) How can I demonstrate my value/sell myself as a [...]

Continue reading...

10 Foolproof Excuses to Network and Reconnect

We’ve all been there: one day we look up, and we haven’t done our professional networking in a while. But if you haven’t spoken to a contact since the last millennium, what excuse can you use to reconnect? Of course, if you have a great relationship with one of your former clients it’s easy to pick [...]

Continue reading...

What Are You?

During this week’s #solopr chat on Twitter, we had a lively conversation that included the pros and cons of the various labels we use for ourselves. Is it better to position oneself as a consultant, freelancer, independent contractor, or some other title? This discussion made clear that there are many different perceptions and connotations, often changing [...]

Continue reading...