By all measures, last week's first-ever Solo PR Summit was a rousing success! The event brought internationally-known speakers and solo PR pros from across North America together in Atlanta, Ga., for two days of unparalleled professional development, networking,...
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Solo PR Pro Blog
How to Enjoy the Solo PR Summit, Even If You Can’t Be Here in Person
As you may know, the first-ever Solo PR Summit, which kicks off today in Atlanta, is sold out! There are a number of ways you can follow along and participate, which are beneficial to both attendees and those unable to be here in person: Watch our usual #solopr...
Blogging, Difficult Clients, & More
During the February 13 #solopr Twitter chat, independent PR pros discussed blogging and working with difficult clients. In addition to the downloadable transcript in PDF, the following highlights some of the most popular tweets from the chat: #SoloPR Chat Highlights...
Mark Schaefer on Intrepid Radio: The New Rules of Power and Influence on the Web
We have a full roster of exciting thought leaders coming to speak at the Solo PR Summit, not the least of which is our fascinating keynote speaker, Mark Schaefer, who blogs at {grow} — one of the top marketing blogs of the world. Mark is truly an authority on the...
Taxes, Event Planning, & More
During the February 6 #solopr Twitter chat, independent PR pros discussed taxes, event planning, & more. In addition to the downloadable transcript in PDF, the following highlights some of the most popular tweets from the chat: #SoloPR Chat Highlights – 2/06/2013...
Sarah Evans on Intrepid Radio: Getting More Done In Less Time
As we head into the final stretch before the Solo PR Summit (which kicks off just two weeks from today - grab one of the few remaining seats!), top business podcaster Todd Schnick of Intrepid Radio just published his recent interview with Summit featured speaker Sarah...
Offering Discounts & More
During the January 30 #solopr Twitter chat, independent PR pros discussed managing client expectations & offering discounts. In addition to the downloadable transcript in PDF, the following highlights some of the most popular tweets from the chat: #SoloPR Chat...
The Pros and Cons of Facebook Mobile vs. Desktop
Facebook’s mobile platform is fast-growing and offers unique opportunities, and many marketers are learning to capitalize on this dramatic change in use. Using paid tools or the Facebook Power Editor Chrome Extension, you're able to specifically target mobile users...
Reasons for Going Solo & More
During the January 23 #solopr Twitter chat, independent PR pros discussed reasons for going solo, the closing of LinkedIn Answers, & more. In addition to the downloadable transcript in PDF, the following highlights some of the most popular tweets from the chat:...
Pro Templates: Event Planning and Management Trackers
In the blog post "How to Plan and Manage Complex Events," we discuss the benefits of using a comprehensive "tracker" -- organized into buckets -- when working with multiple teams on big events. Note that some clients may prefer to review a list of tasks categorized in...
How to Plan and Manage Complex Events with Templates
Most PR pros know how to plan a basic event, with one or two collaborators, where the tasks can be handled within a collaborative project management tool. But what if you’re asked to manage a large-scale happening (like a multi-day conference or cross-organization...
When Things Don’t Go According To Plan & More
During the January 16 #solopr Twitter chat, independent PR pros discussed unexpected client issues, time tracking software, & Lance Armstrong's PR crisis. Specifically, the following questions were addressed: When something isn't going according to plan, do you...